“Like Etsy, but local” is a great way to describe Edmond’s Serendipty Market.
If you are looking to find the perfect gift, forget the big box stores. Edmond’s Serendipity Market is a one-stop shopping oasis for gifts in every style—all in a fun, eclectic marketplace environment.
Serendipity means a “pleasant surprise” or “happy accident” But there is nothing accidental about the wide variety of elegant gifts, home décor, restyled furniture and more that you will find in this locally-owned crafter’s marketplace and shopper’s heaven.
“Part of the Passion”
Serendipity Market (917 E. Danforth, Edmond; www.serendipityofedmond.com) originally opened in 1991 under the name of Crafter’s Mall, but the name was changed ten years ago to reflect how shoppers can discover their own style by the “happy discovery” of beautiful products, chic decor and hand-made treasures.
Owner Yanhao Xie, better known as “Ms. Hallie” to her booth vendors and customers, actually started out as a vendor at Serendipity Market herself. “It was a journey of ‘serendipity’, too,” Hallie explains. “We were just one of the vendors back then and actually enjoyed creating unique styles for the home decoration area. But through the past 10 years of store management, our passion now is to assist these talented dealers in fulfilling their dreams. Of course, supporting their local small business becomes part of our passion while we are building our vendor relationship. It is important to the whole community to support each other.”
Traditional & Trendy
Walking through Serendipity Market offers new surprises around every corner, ranging from home décor and vintage items to clothing, jewelry and more. Each booth is like a store within itself and Serendipity contains dozens of vendor booths to explore, with styles ranging from country French to coastal living to shabby chic. “We have dealers who have been in our shop since 1991,” Hallie explains. “However, we also have lots of new dealers providing trendy gifts, home décor and ladies’ fashion.”
Selecting booth vendors is an art in itself, with Hallie looking to provide the best possible mix of products to keep customers coming back. “We select dealers by the demand of the shoppers and by following the retail trends in home décor, gifts and fashion. We carefully screen vendors to avoid unhealthy competition and, at the same time, we try our best to pick different vendors so that our market can provide a variety of products to satisfy our customers.” Serendipity also features seasonal and holiday decor, hand-made items, toys and children’s items, specialty t-shirts and hand-stamped jewelry.
Some of the newest vendors at Serendipity Market include:
- A Gathering Place (www.gatheryeroses.com) offering chic style pillows, French farmhouse offerings vintage lace complements and one-of -a-kind designs.
- Refunk My Junk (www.refunkmyjunk.com) featuring hand-painted furniture and carefully-curated home décor.
- Doodle Design Shop (www.doodledesignshop.com) offering antiques and vintage hats, home décor and t-shirts.
“And Briar Patch, Josie’s Closet, Soulful Charm, Tee for the Soul…,” Hattie continues. “We have lots of great vendors.”
Treats for All
Since the items at Serendipity change year-round, it is always a great time to explore all that the marketplace has to offer. “We feature unique products usually cannot be found at other shops,” Hattie explains. “You can find petite sachets with lavender at A Gathering Place that are lightweight and perfect for mailing. Happy Chaos offers some small gifts and Briar Patch offers beautiful floral arrangements. We also exclusively offer Tokoyo Milk candles and body lotions. Some customers will find great gifts in our restyled/repainted furniture. Of course, you can find trendy clothes and jewelry here, too!”
For shoppers who are unable to narrow it down to that one perfect item, a Serendipity Market gift card will allow the recipient to enjoy his or her own shopping experience.
Become a V.I.P.
For customers at Serendipity Market, the shopping experience itself is part of the venue’s charm. “The thing I hear most often is that we have a beautiful shop, that customers love our stuff, enjoy the great displays and having so many selections.”
Looking towards the future, Hallie says she will continue to select the unique, stylish and affordable merchandise, designed to help her customers live a quality life. “Some shoppers spend time at our shop simply to get inspiration about how to decorate their house in the most economical way,” Hallie says.
To stay on top of the latest offerings from Serendipity, sign up for the V.I.P. Club for vendor updates, special discounts and information about sales and events, including open houses, girl’s night out events classes and more.
Serendipity Market is open Monday-Saturday from 10:00am–6:30pm. For more information, call 405-340-8869 or follow Serendipity Market on Facebook.
